Are You Ready for a Business
That Actually Lights You Up?
Imagine waking up every day excited about your work, knowing you're making a real difference, and your bank account reflects your impact.
Ambitious Entrepreneurs
Confidently scale to six figures and beyond without the overwhelm or endless hustle.
Part-Time Business Owners
Dreaming of leaving the 9-to-5 for a fulfilling, sustainable business that works around your life.
Visionary Entrepreneurs
Stuck despite your incredible potential? It’s time to step into your full power and create your next level.
3 Pillars. One Complete Path
to 6-Figure Freedom
No guesswork. No overwhelm. A clear, step-by-step journey from where you are to where you want to be.
Soul Foundation &
Help Statement
Your magnetic message that attracts dream clients instantly.
No more industry jargon. We use AI to translate your expertise into a magnetic Help Statement that makes your ideal clients say, “OMG, are you in my head?!”
- Define your Business / You
- Clarify your Services & Offers
- Identify your Soul Clients
- Craft your irresistible Help Statement
- Lock in your profitable Niche
AI-Powered Sales
Funnel
Your client attraction machine, built in days, not months.
You don’t need a tech team. We show you how to build landing pages, sales sequences, and checkout forms in one day using AI tools like Canva and ChatGPT.
- Perfect Offer creation
- Money-Making Email List setup
- Client-Attracting Content with AI
- Attract Perfect Clients strategy
- Turn subscribers into buyers
Automated Client
Attraction
Sell while you sleep, with content on autopilot.
Create a month’s worth of heart-centred content in minutes. We give you the AI prompts to amplify your voice so your business works even when you're offline.
- High-Converting Lead Magnet
- Landing, Checkout & Thank You Pages
- Automated Nurture & Sales Sequences
- Low-Ticket Offer setup
- Passive Income Streams
Create Your Full Client Funnel,
So People Know What to Buy Next
This is where we map your offers from free content to premium work, so your audience has a clear path from finding you to becoming a paying client.
Free Entry Point
Bring the right people into your world.
You create
- Lead magnet
- Free guide or checklist
- Webinar or training idea
- Clear reason to join your list
Low-Ticket Offer
Turn followers and subscribers into buyers.
You create
- Mini offer
- Paid masterclass
- Simple checkout page
- First buyer experience
Core Offer
Create steady income from your main programme.
You create
- Main programme structure
- Clear offer promise
- Sales page outline
- Email nurture path
Premium Offer
Lead ready clients into deeper work with you.
You create
- VIP or 1:1 offer
- Mastermind pathway
- Premium positioning
- Clear next-step invitation
From Analysis Paralysis
to Business Mastery
As a licensed healthcare practitioner and new business owner, Abby was “crawling along,” overwhelmed by jargon and struggling to explain her value.
She found herself in analysis paralysis, unable to identify her ideal client or move her business forward.
- Built a Solid Foundation: She created a clear Help Statement that speaks directly to her clients’ needs.
- Mastered AI & Tech: She learned to build landing pages in a single day using Canva AI and custom GPTs.
- Commanded Her True Worth: She gained the confidence to raise her prices and launch a stronger offer.
Everything You'll Walk Away With
Once these foundations are in place, you'll stop playing small and start seeing those multi-six-figure dreams become reality.
→ Business Foundations That Scale to Multiple 6 Figures
Gain clarity on your services, offers, and niche to attract the right clients effortlessly.
→ Your Money-Making Email Machine
Finally, an email list that turns subscribers into actual paying customers.
→ Your 24/7 Sales System
Build a passive income product that works for you around the clock.
→ Client Attraction Mastery
Transform your content into a clear, client-attracting system.
→ Words That Sell with Authenticity
Learn to speak your clients’ language so they feel understood instantly.
→ Master Heart-Led Sales That Feel Natural
Have confident, natural conversations that convert without pressure.
→ Your Perfect Pitch — Nailed
Create a Help Statement that drives your whole business.
→ Your Content Creation Accelerator
Use AI to create posts, emails, and sales content in your own voice.
Would you rather keep wondering “what if?” or finally build a heart-led business that gives you clear foundations, consistent income, and more freedom?
Everything You Need to
Thrive and Scale
Bi-Monthly Group Coaching
Live sessions to turn your challenges into clear next steps, with time to implement between calls.
AI Business Mastery
Create content, landing pages, emails, and business assets faster, without needing to be technical.
Hot Seat Transformation Spots
Get direct guidance on your business blocks, pricing, offers, messaging, and client attraction.
Resource Portal
Access trainings, call recordings, templates, prompts, and tools in one organised place.
Heart-Centred Community
Connect with aligned business owners who understand the path and support your growth.
Implementation Toolkit
Use templates, guides, and custom AI prompts to turn your ideas into action faster.
Hey, I’m Eda.
I’ve been where you are.
I’m Eda Hardy, a Subconscious Business Breakthrough Expert and Founder of the Inner Self Mastery™ Protocol.
With nearly two decades of experience, I help entrepreneurs build businesses with stronger foundations, clearer messaging, and more freedom, without losing themselves in the process.
I’ve worked with some of the world’s most successful coaches, including Tony Robbins, Brendon Burchard, and Les Brown, and trained under leading seven, eight, and nine-figure business mentors.
I’ve invested over £200,000 in refining my methods, my business, and the systems I now teach. It took me years to understand this: without foundation and clarity, you do not have a real business. You have scattered effort.
For me, business growth is about creating a life you love, with time, space, and freedom. I’ve built a business that allows me to take a minimum of four months off every year to travel, spend time with my family, and still serve my clients deeply.
I share what I know fully. I do not hold back because I believe we are stronger together.
I see you. I hear you. And I get you.
- ✓Bi-monthly live group coaching sessions
- ✓AI Business Mastery training and custom prompts
- ✓Hot seat transformation opportunities
- ✓Resource portal with recordings and templates
- ✓Heart-centred community of aligned entrepreneurs
- ✓Implementation toolkit with guides, templates, and AI prompts
- ✓12 months of mastermind access
- ✓Bi-monthly live group coaching sessions
- ✓AI Business Mastery training and custom prompts
- ✓Hot seat transformation opportunities
- ✓Resource portal with recordings and templates
- ✓Implementation toolkit with guides, templates, and AI prompts
- ✓Bonus 60-minute business strategy call with Eda
Here Are the Answers
What are the unique features of this program?
The Heart-Driven Business Mastermind stands out because of these unique features:
- Exclusive Proven Framework: The mastermind is built around six transformative pillars that create a solid foundation for your thriving, soul-aligned business.
- Founding Member Flexibility: Lock in your exclusive reduced fee for life as a founding member, with no long-term obligations.
- Personalised Guidance: Hot seat coaching sessions address your unique challenges, providing tailored, actionable strategies to keep you moving forward.
- Lifestyle-Focused Strategies: Build a business that aligns with your personal vision—offering both freedom and scalability, so you can live and work on your own terms.
- Real Results, Real Success: Proven systems that help you attract consistent clients, scale your income, and design a sustainable business that supports your dreams.
Why is This Mastermind a Game-Changer?
- Never go it alone: Access expert strategies and direct feedback every step of the way.
- Learn from a like-minded community: Collaborate with entrepreneurs who share your values and goals.
- Missed a live call? No worries: All sessions are recorded, so you’re always in the loop.
- Clear, actionable steps: Complex strategies are broken down into manageable tasks you can implement immediately.
- No guesswork, just results: Get straight to what works—no fluff, no overwhelm, just proven methods.
- Zero commitment—stay as long as it serves you and cancel anytime.
- Founding members enjoy a locked-in reduced price while actively enrolled.
How much time will I need to commit each week?
We recommend dedicating 1–2 hours per week. However, this can vary depending on how quickly you want to implement the strategies and achieve results.
How is the program delivered?
The mastermind is fully online, making it accessible no matter where you are. We host live group coaching calls twice a month, and all sessions are recorded for you to rewatch at your convenience.
What if I miss a group coaching call?
No problem! Every call is recorded, so you can access the replay at any time to catch up on what you missed.
Are there opportunities for one-on-one coaching?
While this is primarily a group coaching program, there are opportunities for personalised feedback during live hot seat coaching sessions. If you require additional one-on-one support, you may be able to arrange it separately.
What kind of support is available between sessions?
You’ll be part of a supportive community of like-minded entrepreneurs who are all on the same journey. Additionally, our resources and session recordings ensure you always have guidance when you need it.
Is there a refund policy if I’m not satisfied?
We are confident in the value of the program. However, if you feel it’s not the right fit, please reach out to discuss your concerns within 7 days of joining the mastermind, and we’ll do our best to address them. There’s no long-term commitment—you can cancel your membership at any time.
